International News

Vuse is about to surpass Juul as the No. 1 in America

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Update time : 2022-03-08 18:04:48

British American Tobacco announced its tobacco financial report on February 16, 2021, and received 25.68 billion pounds in 21 years, a year-on-year increase of 6.9%, surpassing Philip Morris International, Altria, and Japan Tobacco.


According to reports, new types of tobacco have boosted the performance of British American Tobacco. New types of tobacco products will receive 2.054 billion pounds in revenue in 2021, a year-on-year increase of 50.9%. By the end of 2021, British American Tobacco’s global new tobacco users have reached 18.3 million, of which 8.4 million are electronic Smokers.


Vuse market accounts for 35.9% of the world's largest e-cigarette market in the United States, only 0.1% behind the first-place JUUL, and will soon become the largest e-cigarette brand in the United States. In September 2021, British American Tobacco announced that Vuse has become the world's largest e-cigarette. brand.


Juul's Marketing to Teens Controversial, British American Tobacco

Optimize its business structure with e-cigarette harm reduction products, and take the lead in introducing a third-party age authentication mechanism in the industry to prevent young people from using e-cigarettes.



Vuse's Solo became the world's first PMTA-certified product in October 2021. This aspect reflects the significant advantages of Vuse series products in terms of safety, harm reduction and scientific evidence.

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